by Mac Kroupensky | Education, Marketing, Advertising, Social Media, Cheers, Technology, Values
Today I want to talk to you about how marketing has capitalized on the three most powerful primitive survival instincts, and has built multi-billion dollar industries around them. The instincts are: Fear Desire Novelty Each of them is...
by Mac Kroupensky | Collaboration, Creativity, Culture, Money, To undertake, Innovation, Leadership, Management, Productivity, Values, Sales
Acabo de leer un importante libro de Bain and Company titulado “The Founder Mentality”, el cual nos ofrece una serie de reglas fundamentales para recuperar el rumbo. Me llamaron la atención dos casos de empresas icónicas del siglo pasado: 3M y Cisco, ambas empresas...
by Mac Kroupensky | Humanities, social sciences, Creativity, Education, To undertake, Motivation, Values
Hagamos de 2017 el año de la transformación, el año de fijamos las bases para el crecimiento acelerado, el año de ser todo lo que puedes y debes ser. Para ello he preparado este ensayo sobre las ocho aptitudes y actitudes que nos darán alas para volar en el siglo XXI....
by Mac Kroupensky | Conference, Disruption, Education, To undertake, Future, 3D Printers, Innovation, Internet of Things, Moore's Law, Meditation, Motivation, Productivity, Cutting-edge technology, Values, Sales
Today I want to share with you an interview I gave to OCC about the future of education. Transcript: DANIELA: Welcome, Mac. Thank you for granting us this interview. MAC: It's a pleasure to be here with you. Congratulations on the important work you are doing....
by Mac Kroupensky | Collaboration, Creativity, Crowdsourcing, Money, Disruption, To undertake, Future, Leadership, Mexico, Mobile, Motivation, Politics, Productivity, Social Media, Sustainability, Technology, Values, Sales
Plato said that “necessity is the mother of invention,” and I believe that nowhere in the world is this saying truer than in Africa. Today I want to talk about how Africa is reinventing itself using mobile phones to empower its people to escape the...
