by Mac Kroupensky | Love, Art, Embrace your greatness, Chatting with Mac, Humanities, Creativity, Education, To undertake, Success, Family, Happiness, Mexico, Social Media, Elderly, Values
What I'm Reading This week I'm reading «Antifragile» by Nassim Nicholas Taleb. It's one of those books that makes a lot of people uncomfortable because it questions many of the principles and foundations that are part of our Western worldview. For example, he says that...
by Mac Kroupensky | social sciences, Creativity, Money, Education, To undertake, Success, Future, Management, Marketing, Modern Marketing, Viral marketing, Megatrends, Networking, Social Media, Technology
Imagine Philip Kotler, the marketing guru, at 92 years old, still active and teaching us new things. In his latest book, «Marketing 5.0,» he tells us how we can mix the real world with the digital to create sustainable and valuable marketing. It all starts with the «Big...
by Mac Kroupensky | Embrace your greatness, Chatting with Mac, Humanities, social sciences, Conference, Culture, Success, Leadership, Marketing, Networking, Social Media
Today I want to talk to you about personal marketing and share some lessons I've learned along the way. As a basic principle, to be a magnet, you must feel that what you're offering is so valuable that if they don't buy it, you're actually hurting them....
by Mac Kroupensky | Embrace your greatness, Chatting with Mac, Humanities, social sciences, Culture, Disruption, Future, Artificial intelligence, Internet of Things, Internet of Things (IoT), Moore's Law, citizen power, Politics, Advertising, Augmented reality, Social Media, Robots, Technology, Cutting-edge technology
Today I want to talk about how artificial intelligence is being used as a weapon of war on social media to manipulate unsuspecting populations. It turns out that both Russia and China are investing a colossal portion of their armament budgets...
by Mac Kroupensky | Embrace your greatness, Chatting with Mac, Humanities, social sciences, Collaboration, Conference, Social Media
Te comparto mis experiencias de los últimos días. Lo que estoy estudiando Esta semana el estudio viene ligado a los diferentes eventos a los que asistí. Por ejemplo, asistí y di una conferencia en un evento de EY en el cual reúnen trimestralmente a un selecto grupo de...
by Mac Kroupensky | Embrace your greatness, Chatting with Mac, Humanities, social sciences, Culture, Online Courses, Education, Happiness, Marketing, Viral marketing, Motivation, Social Media, Video
I'm sharing a bit of what's been going on in my life in the last few days. What I'm studying: I just read, or rather studied, the book «Choose» by Ryan Levesque. In it, he shares a scientific methodology for evaluating and choosing high-potential market niches,...
