by Mac Kroupensky | Embrace your greatness, Chatting with Mac, Humanities, social sciences, Culture, Disruption, Future, Artificial intelligence, Internet of Things, Internet of Things (IoT), Moore's Law, citizen power, Politics, Advertising, Augmented reality, Social Media, Robots, Technology, Cutting-edge technology
Today I want to talk about how artificial intelligence is being used as a weapon of war on social media to manipulate unsuspecting populations. It turns out that both Russia and China are investing a colossal portion of their armament budgets...
by Mac Kroupensky | Embrace your greatness, Science, Collaboration, Crowdsourcing, Money, Education, To undertake, Future, Innovation, Leadership, Marketing, Modern Marketing, Viral marketing, Megatrends, Mexico, Advertising, Robots, Technology, Cutting-edge technology
This past Friday, September 24th, during the Mexican Aerospace Fair, we launched “Mexico on the Moon.” An initiative to put a pair of exploration rovers on the Moon in 2022. It was a day full of emotion and achievements. The...
by Mac Kroupensky | Education, Marketing, Advertising, Social Media, Cheers, Technology, Values
Today I want to talk to you about how marketing has capitalized on the three most powerful primitive survival instincts, and has built multi-billion dollar industries around them. The instincts are: Fear Desire Novelty Each of them is...
by Mac Kroupensky | Humanities, social sciences, Education, Future, Marketing, Mexico, Motivation, Advertising, Social Media, Technology, Sales
Question: What is the most powerful advertising medium in the world? Television. The internet. Or word-of-mouth advertising. Well, according to market research company Nielsen, the most powerful advertising medium in the world is word-of-mouth advertising...