by Mac Kroupensky | Creativity, Disruption, Education, Gamification, Innovation, Marketing, Modern Marketing, Technology, Cutting-edge technology, Sales
Question: What is the most powerful advertising medium in the world? Television. The Internet. Or word-of-mouth advertising. Well, according to market research firm Nielsen, the most powerful advertising medium in the world is word-of-mouth advertising....
by Mac Kroupensky | Education, Marketing, Advertising, Social Media, Cheers, Technology, Values
Today I want to talk to you about how marketing has capitalized on the three most powerful primitive survival instincts, and has built multi-billion dollar industries around them. The instincts are: Fear Desire Novelty Each of them is...
by Mac Kroupensky | Humanities, social sciences, Creativity, Education, To undertake, Motivation, Values
Hagamos de 2017 el año de la transformación, el año de fijamos las bases para el crecimiento acelerado, el año de ser todo lo que puedes y debes ser. Para ello he preparado este ensayo sobre las ocho aptitudes y actitudes que nos darán alas para volar en el siglo XXI....
by Mac Kroupensky | Conference, Disruption, Education, To undertake, Future, 3D Printers, Innovation, Internet of Things, Moore's Law, Meditation, Motivation, Productivity, Cutting-edge technology, Values, Sales
Today I want to share with you an interview I gave to OCC about the future of education. Transcript: DANIELA: Welcome, Mac. Thank you for granting us this interview. MAC: It's a pleasure to be here with you. Congratulations on the important work you are doing....
by Mac Kroupensky | Creativity, Education, Motivation, Productivity
Hoy quiero hablar sobre un tema fundamental, cómo disparar tu creatividad. Contrario a lo que muchos pensamos la creatividad no es algo exclusivo de unos cuantos iluminados, sino que es una habilidad nata que todos poseemos y que todos podemos desarrollar si...
by Mac Kroupensky | Humanities, social sciences, Education, Future, Marketing, Mexico, Motivation, Advertising, Social Media, Technology, Sales
Question: What is the most powerful advertising medium in the world? Television. The internet. Or word-of-mouth advertising. Well, according to market research company Nielsen, the most powerful advertising medium in the world is word-of-mouth advertising...
